{"id":9191,"date":"2026-10-22T02:53:08","date_gmt":"2026-10-22T02:53:08","guid":{"rendered":"http:\/\/evolulink.com\/courses\/business-ideas-under-500-euros\/lessons\/lesson-6-2-pricing-bookkeeping-and-a-simple-budget\/"},"modified":"2026-10-22T03:48:09","modified_gmt":"2026-10-22T03:48:09","slug":"lesson-6-2-pricing-bookkeeping-and-a-simple-budget","status":"publish","type":"lesson","link":"https:\/\/evolulink.com\/fr\/cours\/business-ideas-under-500-euros\/lecons\/lesson-6-2-pricing-bookkeeping-and-a-simple-budget\/","title":{"rendered":"Prix, comptabilit\u00e9 et budget simple"},"content":{"rendered":"<p>De bons prix et des comptes propres distinguent une entreprise d'une s\u00e9rie de services rendus. Les deux peuvent \u00eatre mis en place en un apr\u00e8s-midi.<\/p><h3>Fixer le prix \u00e0 partir des co\u00fbts et de la valeur<\/h3><p>Calculez votre co\u00fbt direct par unit\u00e9 ou par prestation : mati\u00e8res, livraison, commissions, d\u00e9placement. Ajoutez votre marge cible, puis comparez au prix du march\u00e9. Si le prix obtenu d\u00e9passe le march\u00e9, r\u00e9duisez le co\u00fbt ou changez l'offre ; ne travaillez pas gratuitement.<\/p><ul><li><strong>Service :<\/strong> visez au moins 50 % de marge brute apr\u00e8s co\u00fbts directs.<\/li><li><strong>Revente :<\/strong> visez 2,5 fois le co\u00fbt total.<\/li><li><strong>Num\u00e9rique :<\/strong> fixez le prix sur la valeur du r\u00e9sultat, pas sur le temps de cr\u00e9ation.<\/li><\/ul><h3>Une routine comptable<\/h3><ol><li>Un compte et une carte d\u00e9di\u00e9s \u00e0 l'activit\u00e9.<\/li><li>Photographiez chaque justificatif imm\u00e9diatement.<\/li><li>Notez recettes et d\u00e9penses chaque semaine dans un tableur ou un outil simple.<\/li><li>Rapprochez le relev\u00e9 bancaire chaque mois.<\/li><li>Mettez de c\u00f4t\u00e9 les imp\u00f4ts et cotisations en pourcentage de chaque paiement.<\/li><\/ol><h3>Votre budget d'une page<\/h3><p>Listez les co\u00fbts fixes mensuels, le co\u00fbt variable par vente, le prix de vente moyen et le nombre de ventes pour atteindre l'\u00e9quilibre. Mettez \u00e0 jour chaque mois avec les chiffres r\u00e9els. Si l'\u00e9quilibre exige plus de ventes que vous ne pouvez physiquement livrer, le mod\u00e8le a besoin d'un prix plus \u00e9lev\u00e9, d'un co\u00fbt r\u00e9duit ou d'une offre diff\u00e9rente.<\/p><p>Regardez le profit, pas le chiffre d'affaires. Un revenu qui arrive avec des co\u00fbts de livraison \u00e9lev\u00e9s et des heures non pay\u00e9es n'est pas une progression.<\/p>","protected":false},"comment_status":"closed","ping_status":"closed","template":"","class_list":["post-9191","lesson","type-lesson","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Good pricing and clean records are what separate a business from a series of favours. Both can be set up in an afternoon.Price from costs and valueCalculate your direct cost per unit or job: materials, delivery, platform fees, travel. 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